PRESS RELEASE 26 August 2015
ONLY SEVEN WEEKS TO GO FOR CURRY LOVERS
With just seven weeks to go until 18th National
Curry Week October 12 -18 October things are hotting up with the
support of partners Amira Rice, Bhai Cider, Sainsbury's and
Team restaurants for the Week's main event, Curry
Capital of Britain, were announced last week and restaurants and
councils all over the country are making their plans to support the
event and raise money for the Find Your Feet Charity or another of
With rugby very much a hot topic at present, 'Curry
For Crows' is joining National Curry Week to raise funds for the
Jungle Crows Foundation in India and the RFU Injured Players
Foundation will be running #CurryThemHome curry nights as well.
The National Association of Round Tables will be
holding curry evenings to challenge the Poppadom Speed Eating Record
for charity and all over the country restaurants, pubs, clubs and
even home curry parties will be putting their stamp on the event
ranging from recipe competitions and quizes to the Poppadomathon
Sainsbury's are the Official Retailer for the event
but other supermarkets such as Asda and Bestway are also planning to
make sure the curry loving public get plenty of choice so that people
can enjoy their curry at home as an alternative to the restaurant or
pub although organisers suggest doing both is a good idea.
"It is amazing how National Curry Week grows
from year to year," comments founder Peter Grove. "Not only
is it now a huge national event but outside interest has ensured it
will soon go international with more fun and fund raising for everyone".
Such is the organisational pressure caused by this
year's event that its sister event, National Eating In/Out Week,
celebrating our numerous other ethnic cuisines, has been re-arranged
to 18 - 24 April 2016.
So with just seven weeks to go it is time to start
making your plans to join Britain's 23 million curry lovers and if
you need ideas just go to www.nationalcurryweek.org.uk.
Curry Queen set to inspire the nation - January
The organisers of National Curry Week have
announced an exciting new agreement which sees Mridula Baljekar,
holder of the current Best Indian Cookbook in the World title, and
recently dubbed "the curry queen the stars call when they want
the ultimate Indian food experience" becoming 'the face' of the
popular event and introducing a new dimension.
"We are extremely excited about the future of
National Curry Week, now in its 18th year," said founder Peter
Grove. "Not only is Mridula a great personal friend but also the
most exciting cook and writer in her field."
Soon we will be seeing Mridula on a new National
Curry Week TV Channel on YouTube letting us into some of her kitchen
secrets and telling us about curry the world over. It is also planned
that the team will help shape the future direction of Indian cuisine
in Britain which is already enjoyed by some 23 million curry fans
each year with new dishes and products.
The introduction of the TV Channel will help to
involve other countries who have indicated an interest in having
their own National Curry Week such as South Africa and USA which
already has some 8,000 Indian restaurants.
National Curry Week enjoys support from the public,
politicians, pop stars and sportsmen and women as well as curry
restaurants and exists to promote the cuisine, provide community
cohesion and raise funds for charities for the malnourished.
The first National Curry Week event 'The Curry
Capital of Britain' will start its early rounds on 1st April building
up to the week itself 12th - 18th October 2015.
Recently dubbed "the curry queen" by The
Daily Mail, award-winning cookery writer, Mridula Baljekar is the
best-selling author of 27 Indian cookery books and her book, The
Complete Indian Regional Cookbook was awarded the Best in the World
by the prestigious Gourmand International Cookbook Awards in 2013.
Mridula was also the winner of the The Best Asian Cookbook in the
World for her book Great Indian Feasts in 2005, by Gourmand World
Cookbook Awards. Great Indian Feasts was also awarded Cookery
Book of the Year in 2006.
Mridula presented 52 shows for Carlton Food
Network, her own series Mridulas Indian Kitchen and
13 episodes of the highly acclaimed Spice Trail in 13
locations across India.
She also appeared on Channel 4 (Glorias Open
House), BBC2 ( The Heaven and Earth Show), Sky One and more recently
on the Chrissy B show. In India she appeared on the most popular
channels, NDTV and Z TV.
She is regularly invited to present cookery shows
on regional and national radio stations such as LBC Radio, BBC
Southern Counties, BBC Berkshire, BBC Birmingham and the Food
Programme on Radio 4.
She owned a contemporary Indian restaurant in
Windsor, Berkshire, England, winning several prestigious awards,
including the winner at the Best in Britain Awards from 2002-2006.
Mridulas food is described in the media as
Heaven on Earth for the senses, Route to spice
heaven, and traditional Indian cuisine with a brilliant
modern twist. Mridulas food attracted the attention of
politicians and celebrities alike. She catered to a garden party in
No. 10 Downing Street and a private dinner party for Jerry Hall.
She was born and raised in Assam in North East
India and when she moved to England she turned her childhood passion
for cooking into a highly successful career.
Mridula hit the headlines in the 1990s when she
stepped in as Tescos Indian chilled ready meals consultant and
turned them around. During the 6 years that Mridula spent consulting
with Tescos , she developed and launched 27 lines for them. She was
described in the media as the cook who spiced up a superstore.
Today Mridula really is recognised as the best cook
and writer in her field.
BRADFORD RECEIVE THE TROPHY FOR THIRD YEAR RUNNING
The team from Bradford travelled to London yesterday
to accept the Curry Capital of Britain 2013 trophy from Shane Lake of
hungryhouse.co.uk., co-sponsors with Pataks & Sainsburys.
This is the third consecutive year Bradford has won
the title putting them level with Glasgow on four wins each. The
event is the showpiece of National Curry Week, now in its 16th year,
and it was celebrated along with other awards at a special
Celebration of Curry cruise on The New Southern Belle on the River Thames.
Patricia Tillotson accepted the trophy on behalf of
Bradford council and the restaurant team of Akbars, Kiplings, Shimla
Spice and Omar Khan's and a special award was made to the Bradford
Air Cadets who set a new Poppadomathon World Record and raised
£200 for charity.
Peter Grove, founder and organiser of the event said,
"this curry cruise is a fitting end to a fantastic year during
which the British curry family has once again shown its generosity
and fun loving nature. Bradford once again ticked all the boxes with
the judges showing exemplary teamwork, innovation and fun".
Although most pledges for the event are still to be
honoured, Mr Grove was able to hand over a first cheque to Find Your
Feet, the official charity, with the expectation of many more to
come. All the winners for 2013 were :
Curry Capital of Britain - Bradford
Customer Restaurant of the Year - Bilash Wolverhampton
Best Signature Dish (Traditional) - Cinnamon Culture Bromley
Best Signature Dish (Innovative) - Navin Bhatia
Dockmasters London E14
Curry Pub of the Year - The Vine West Bromwich
hungryhouse Takeaway of the Year - Sizzlers Pizza &
Balti Hut Bradford
Best Indian Restaurant of the Year - Babur London SE23
September 2013 MINISTER
PLEDGES SUPPORT TO CURRY SECTOR
The 16th National Curry Week takes place all over
Britain from 7 - 13 October to celebrate Britain's 'national dish'
and raise money for charities concentrating on the malnourished and
Curry is enjoyed on a regular basis by 23 million
people in Britain and is used as a focus for business meeting,
celebrations, social functions, that Friday night out as a very
important and enjoyable source of nutrition. It has been increasingly
popular since the first published recipe in 1747 and the first Indian
restaurant in 1809. It even boasts health benefits from lowering
blood pressure and helping prevent cancer to slowing dementia
depending on the type of dishes you choose.
Curry is enjoyed by people from all walks of life
making it a great common denominator and topic of conversation such
that even the House of Commons has its own curry club.
16th National Curry Week sponsored by Patak's,
Sainsbury's and hungryhouse.co.uk once again asks people to think of
the less fortunate whilst enjoying a week of fun, food and frolics
ranging from Poppadomathons to attempts at eating challenges and
other world records. Full information can be found on www.nationalcurryweek.co.uk.
Eric Pickles, Secretary of State for Communities and
Local Government said "It gives me great pleasure to know that
National Curry Week continues to promote our nation's favourite food
whilst raising money for charity. Britain just wouldn't be the same
without the colour and vibrancy of Asian restaurants up and down the
country. Let's celebrate the immense contribution of the Asian
Cuisine industry to our country's economy and culture. We support the
sector to ensure that Britain remains one of the best places in the
world for our aspiring chefs to train."
Peter Grove, founder and organiser of the event, on
behalf of The Federation of Specialist Restaurants said "Curry
is now very much part of the British way of life whether it be
enjoyed in the restaurant or at home and it is right that it should
be celebrated by curry lovers in their hundreds of thousands all over
the country each year."